I’M INSPIRED BY DIFFERENCE.
I’m looking for a company I can connect with in order to develop and grow their in-house digital marketing efforts and take their brand to the next level within their industry. I have several years of digital marketing experience, including managing a $150M+/year e-commerce platform for a Fortune 200 company, as well as planning, developing, executing, and reporting on multimillion-dollar digital advertising campaigns that included display, SEM, social (FB, IG, LinkedIn, Twitter), podcasting, OTT, and email channels. I have extensive experience with data visualization including Tableau, Power BI, Google Data Studio, and more. I have a strong passion for web design and UI/UX and often find myself doing that in my free time.
I look forward to hearing more about your business and seeing if we can find a fit!
Work.
MY WORK HAS TRANSFORMED COMPANIES.
Through the use of various software, I have formulated astonishing reports, graphics, advertisements, and much more. To see some of the things I have worked on recently, look below.
Expertise.
GREAT DESIGN MATTERS.
01. DIGITAL.
Digital strategy is at the core of everything I do. My specialties include high-level digital strategy, integrated team development, paid media programming, and process improvement.
02. BRANDING.
I specialize in cultivating new opportunities to deliver meaningful brand experiences and tell stories that matter.
03. MARKETING.
I find taking a scientific, data-driven, approach to back up marketing insights yields the best results. Hopefully, you agree.
Skills.
I’LL GUIDE YOU THROUGH THE DARKNESS.
I’ve got a passion for software (nerd, I know). Along the way, I’ve picked up a little knowledge on the below software. I’m always expanding my digital reach and constantly venturing into new ways to make data easier to understand, brands sexier, and stories easier to tell.
Software
Google Docs
Google Sheets
Google Analytics (certified)
Google Ads
Google Data Studio
Adobe Photoshop
Adobe Illustrator
Adobe Lightroom
Adobe Dimension
Adobe Premiere Pro
Adobe InDesign
Microsoft Excel
Microsoft Powerpoint
Microsoft Word
Microsoft Outlook
Slack
Apple Pages
Apple Numbers
Parallels
Skills.
I’LL GUIDE YOU THROUGH THE DARKNESS.
I’ve got a passion for software (nerd, I know). Along the way, I’ve picked up a little knowledge on the below software. I’m always expanding my digital reach and constantly venturing into new ways to make data easier to understand, brands sexier, and stories easier to tell.
Software
Google Docs
Google Sheets
Google Analytics (certified)
Google Ads
Google Data Studio
Adobe Photoshop
Adobe Illustrator
Adobe Lightroom
Adobe Dimension
Adobe Premiere Pro
Adobe InDesign
Microsoft Excel
Microsoft Powerpoint
Microsoft Word
Microsoft Outlook
Slack
Apple Pages
Apple Numbers
Parallels
Experience.
MAKES ALL THE DIFFERENCE.
Here is my related marketing experience to date.
Project Manager
Evaluated and pursued business opportunities through regional data analytics and industry tracking
Facilitated the relationships between all sales roles to ensure cohesive efforts targeting their largest customers
Developed and maintained custom eCommerce dashboards utilizing Google Analytics, Google Data Studio, Tableau, and Power BI
Enterprise Sales Operations Specialist
Oversaw $150M/year multinational B2B eCommerce platform
Managed $77M/year online rebate platform for 1,000+ customers
Marketing Data Coordinator
Developed and produced marketing reports that identify current trends and highlight key marketplace analytics
Served as primary liaison between sales, digital and brand marketing to equip distribution channels with best in-class end user experience
Formulated strategic marketing plans for 400+ person national sales team
Aided the company’s nationwide sales team with the coordination of contracts, digital assets, and reporting
Track, analyze, and provide insights on company revenue through Google Sheets, Google Data Studio, and Powerpoint
Redesigned and managed the company’s website using WordPress from start to finish, boosting traffic and leads
Oversaw and managed the relationship between Operations and Sales team successfully and efficiently
Designed seasonal, single-use, and all-purpose internal and external company logos using Adobe Illustrator and Photoshop
Curated monthly Google Analytics (SEO) and Google Ads (SEM) reports for $2B+ clients
Created UI digital assets for numerous Display, Facebook, Instagram, Search, and Print campaigns
Tracked, analyzed, and provided insights on company revenue through Excel, Tableau, and Powerpoint
Led the marketing efforts to recruit over 2,000 TU students each year for the university’s largest community service event
Executed the development of web and print advertising copy, direct mail, emails, and landing pages for marketing campaigns
Developed and produced marketing content across multiple social media platforms including Facebook, Instagram, Snapchat, and Twitter
Coordinated campaign deployment and monitored results
Developed and executed widespread and effective social media strategy
Helped move the company’s website to a user-friendly Content Management System (CMS) for the construction industry
Worked to find new markets for the company to increase horizontal industry integration and overall market share
Curated monthly Google Analytics (SEO) and Google Ads (SEM) reports for prestigious clients
Helped plan and execute the design and implementation of the new company website
Evaluated existing and potential clients’ websites using research of competitors as well as Google Analytics to back up conclusions
Introduced new software to the company including Google Data Studio, Adobe Dimension, etc.