I’M INSPIRED BY DIFFERENCE.

Hi, I’m Drew Taylor—a digital marketing strategist with a passion for crafting strategies that drive real results. Over the years, I’ve helped businesses achieve significant milestones, including a 37% revenue growth and a 275% increase in website traffic in just one year.

I specialize in SEO, data-driven insights, and multi-channel campaigns that not only boost visibility but also deliver measurable impact. My experience spans industries like SaaS, B2B, and manufacturing, where I’ve successfully launched innovative campaigns and optimized operations for growth.

When I’m not developing strategies or analyzing metrics, I’m usually exploring new digital tools or keeping up with the latest trends in marketing.

Let’s connect and see how I can help your business achieve its next big breakthrough.

I look forward to hearing more about your business and seeing if we can find a fit!

Expertise.

GREAT DESIGN MATTERS.

01. DIGITAL.

Digital strategy is at the core of everything I do. My specialties include high-level digital strategy, integrated team development, paid media programming, and process improvement.

02. BRANDING.

I specialize in cultivating new opportunities to deliver meaningful brand experiences and tell stories that matter.

03. MARKETING.

I find taking a scientific, data-driven, approach to back up marketing insights yields the best results. Hopefully, you agree.

Skills.

I’LL GUIDE YOU THROUGH THE DARKNESS.

I’ve got a passion for software (nerd, I know). Along the way, I’ve picked up a little knowledge on the below software. I’m always expanding my digital reach and constantly venturing into new ways to make data easier to understand, brands sexier, and stories easier to tell.

Software

  • Google Docs

  • Google Sheets

  • Google Analytics (certified)

  • Google Ads

  • Google Data Studio

  • Adobe Photoshop

  • Adobe Illustrator

  • Adobe Lightroom

  • Adobe Dimension

  • Adobe Premiere Pro

  • Adobe InDesign

  • Microsoft Excel

  • Microsoft Powerpoint

  • Microsoft Word

  • Microsoft Outlook

  • Slack

  • Apple Pages

  • Apple Numbers

  • Parallels

Skills.

I’LL GUIDE YOU THROUGH THE DARKNESS.

I’ve got a passion for software (nerd, I know). Along the way, I’ve picked up a little knowledge on the below software. I’m always expanding my digital reach and constantly venturing into new ways to make data easier to understand, brands sexier, and stories easier to tell.

Software

  • Google Docs

  • Google Sheets

  • Google Analytics (certified)

  • Google Ads

  • Google Data Studio

  • Adobe Photoshop

  • Adobe Illustrator

  • Adobe Lightroom

  • Adobe Dimension

  • Adobe Premiere Pro

  • Adobe InDesign

  • Microsoft Excel

  • Microsoft Powerpoint

  • Microsoft Word

  • Microsoft Outlook

  • Slack

  • Apple Pages

  • Apple Numbers

  • Parallels

Experience.

MAKES ALL THE DIFFERENCE.

Here is my related marketing experience to date.

Perma-Patch

Marketing & Sales Operations Manager

  • Directed all marketing strategies, driving 37% revenue growth
    during 2023.

  • Amplified digital presence through advanced SEO, strategic
    social media engagement, and precision-targeted email
    campaigns, achieving a 275% year-over-year increase in
    website traffic.

  • Launched innovative new product campaigns, solidifying brand
    trust and product adoption across several channels.

  • Analyzed sales and marketing metrics to identify opportunities,
    optimize our salesforce, and present actionable, data-driven insights to senior leadership.

  • Played a key role in integrating marketing and sales operations
    following the acquisition of Allstates Coatings, ensuring
    operational cohesion and growth.

Rendia

Marketing Manager

  • Spearheaded marketing strategies for a SaaS provider in medtech, driving efficiency and reducing Cost per Acquisition by 20%.

  • Optimized customer journey experiences, enhancing
    satisfaction and improving conversion rates.

  • Implemented data-driven strategies to increase campaign ROI and strengthen market positioning.

Stanley Black & Decker

Project Manager

  • Identified and pursued growth opportunities via meticulous regional analytics and industry trend tracking.

  • Designed and maintained custom eCommerce dashboards using advanced analytics tools.

  • Orchestrated collaboration across sales roles, fostering unified efforts in targeting high-value customers.

Enterprise Sales Operations Specialist

  • Managed a $150M/year multinational B2B eCommerce
    platform, ensuring operational excellence.

  • Directed $77M/year online rebate platform for 1,000+ customers.

Marketing Data Coordinator

  • Served as primary liaison between sales, digital and brand
    marketing to equip distribution channels with best-in-class end-user experience.

  • Formulated strategic marketing plans for 400+ person national sales team.

Enradius Digital Marketing

Sales Support Associate

  • Revamped and managed the company website, resulting in significant traffic and lead generation growth.

  • Developed and analyzed SEO and SEM reports for $2B+ clients, leveraging insights to improve campaign performance.

  • Designed digital assets for cross-platform campaigns, including Display, Facebook, Instagram, and Search.

The Big Event at Towson University

  • Led the marketing efforts to recruit over 2,000 TU students each year for the university’s largest community service event

  • Executed the development of web and print advertising copy, direct mail, emails, and landing pages for marketing campaigns

  • Developed and produced marketing content across multiple social media platforms including Facebook, Instagram, Snapchat, and Twitter

  • Coordinated campaign deployment and monitored results

  • Developed and executed widespread and effective social media strategy

Taylor Made Custom Contracting, Inc.

  • Helped move the company’s website to a user-friendly Content Management System (CMS) for the construction industry

  • Worked to find new markets for the company to increase horizontal industry integration and overall market share

Ignition72, Inc.

  • Curated monthly Google Analytics (SEO) and Google Ads (SEM) reports for prestigious clients

  • Helped plan and execute the design and implementation of the new company website

  • Evaluated existing and potential clients’ websites using research of competitors as well as Google Analytics to back up conclusions

  • Introduced new software to the company including Google Data Studio, Adobe Dimension, etc.

Contact.

LET’S TALK.